by Carla A. Fleming | Mar 8, 2026 | Agentic, Agents, AI, Alignment, Business Strategy, CEO, Growth, Product Marketing, Sales Playbook, Strategy
Your playbook is a source of intelligence. Learn what it can tell you about what’s broken in your business. Ready to turn your playbook into a revenue generator? Schedule a Discovery Session.
by Carla A. Fleming | Mar 1, 2026 | CEO, Growth, Leadership, Marketing Strategy, Product Marketing, Sales Playbook, Strategy
Is your growth strategy stuck in your head? Watch the video below. https://www.pivotingstrategies.com/wp-content/uploads/2026/03/blog_carousel_new.mp4 Ready to Pivot? Schedule a Discovery Session. ...
by Carla A. Fleming | Jan 26, 2026 | Agentic, Agents, AI, CEO, Sales, Sales Playbook, Strategy
The Painful Present: Your top sales rep just lost to a competitor with an inferior product. The prospect’s feedback? “They were clearer about how they solve our problem.” You’ve invested in AI tools to scale your messaging, but...
by Carla A. Fleming | Oct 5, 2025 | Business Strategy, Growth, Marketing Strategy, Sales, Software, Strategy
2 PM. Another virtual customer meeting. Another “we’ll think about it cycle,” which you know is a no. Breaking this cycle is critical for CEOs to achieve revenue transformation. The Painful Present: Revenue stalled because your message sounds like noise. Purchasing...
by Carla A. Fleming | Sep 28, 2025 | Business, CEO, Services, Software, Strategy
3 AM. Again. You’re staring at the ceiling, mind racing. The Painful Present: 🔥 Sales team turns every software pitch into a services conversation 🌋 Best clients “love you” but won’t buy your product 💣 Marketing still writing about...
by Carla A. Fleming | Aug 24, 2025 | Business Strategy, CEO, CMO, Customer Success, Growth, Leadership, Marketing Strategy, Sales, Strategy
Luxury Experience Principles. What did I learn at the Waldorf Astoria that can impact B2B software? More than you think. According to Marketing Week, 68% of customers feel most brands have very similar communications and marketing messages. I’ve experienced this...