by Carla A. Fleming | Nov 9, 2025 | Alignment, CEO, CMO, Product Management, Sales, Software
You know the moment of misalignment. As the VP of Marketing, you’ve shared customer insights multiple times with the Chief Product Officer (CPO) as part of roadmap discussions. A curt “Thanks for the input, we’ll consider it.” The Painful Present Economic buyer... 
by Carla A. Fleming | Jul 27, 2025 | AI, Business Strategy, CEO, Customer Success, Growth, Product Management, Product Marketing, Sales
Are you feeling stuck with your AI storytelling as a founder, entrepreneur, business owner, CEO, product marketing, or product leader? Does any of this sound familiar? 📍 Customers struggle to understand the value of your product’s AI features. 📍 CRO complains that the... 
by Carla A. Fleming | May 22, 2024 | AI, CEO, Product Management, Product Marketing, Sales, Uncategorized
🤖 Did you know 72% of business-to-business buyers believe Generative AI (GenAI) will improve how companies serve customers? However, according to Salesforce, only 61% of sales professionals accept GenAI will better serve customers. I think regardless of your...
