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Tools: Are You Leveraging Your Biggest Asset?

Tools: Are You Leveraging Your Biggest Asset?

by Carla A. Fleming | Jun 10, 2019 | Business Strategy, Marketing, Marketing Strategy

Did you know 92% of senior executives own a smartphone used for business and 77% of them use it to research a product or service for their company?[1] Your website is your biggest asset and one of the best ways to gain insights about your customers and prospects. If...
Insights: The Fuel for Your Future Success

Insights: The Fuel for Your Future Success

by Carla A. Fleming | Jun 8, 2019 | Business, Business Model, Business Strategy, Marketing, Marketing Strategy, Strategy, workshop

Do you remember your first trip overseas? I do. My first trip outside the United States to France and the UK was one of excitement and trepidation. Excitement about visiting the Eiffel Tower and Ponte du Hoc in Normandy, France. Trepidation because I didn’t know how...
Does Your Business Need to Be in the Services Business?

Does Your Business Need to Be in the Services Business?

by Carla A. Fleming | Jul 26, 2018 | Business, Business Model, Business Strategy, Design Thinking, Marketing, Marketing Strategy, Strategy, uxdesign

What’s your favorite TV channel to watch when you’re looking for some downtime? My favorite channel is Home and Garden TV (HGTV). The shows I love to watch are the ones where people are figuring out what type of home they want. At the beginning of the search, they’re...
How Long Do You Want Your Business to Last?

How Long Do You Want Your Business to Last?

by Carla A. Fleming | Jun 27, 2018 | Brand Badge, Business, Business Strategy, Marketing, Marketing Strategy

How long do you want your business to last?   It’s a question that can elicit a variety of responses. Some say 30 years or 40 years. Others offer a quizzical look. What I’ve found is when clients aren’t thinking about their future customer, it could cost them the...
Renewable Marketing Debuts New Website

Renewable Marketing Debuts New Website

by Carla A. Fleming | Dec 21, 2016 | Marketing, Marketing Strategy, Mysteries, Strategy

Welcome to our new website! We are so excited to share the new website with you. It’s been months in the making, and now it’s here. You may have noticed our new branding. Our logo colors are green and orange. They reflect renewal, the assimilation of new ideas through...
Success: How Sweet It Is

Success: How Sweet It Is

by Carla A. Fleming | Jun 27, 2016 | Business, Business Strategy, Marketing, Marketing Strategy, Mysteries, Strategy

Never have we witnessed an NBA team come from a 3-1 deficit in the finals and win no just the championship, but they beat the prior year’s champions in a series that goes to the wire. Their tenacity, drive, and grit to come back, as well as the joy,  are on full...
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Recent Blog Posts

  • Women Founders: The Missing Middle
  • Why Strategic Flexibility and Proactive Accountability Are Better Together
  • What are the 3 Skills CEOs Must Have Post-Pandemic?
  • The Big Mistake CEOs Make with a SWOT Analysis: 6 Tips for Fixing It
  • The Big Mistake CEOs Make With a SWOT Analysis

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